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PROUDLY Softening Shampoo by Gabrielle Union & Dwyane Wade, Black & Brown Babies Coils, Curls & Waves, Tear-Free, Paraben-Free & Dermatologist-Tested, Sweet Vanilla, 9 oz, Pack of 2

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$25.98

$ 13 .99 $13.99

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About this item

  • CLEANSE ALL CURL TYPES: Cleanse curls, coils, & waves with our tear-free shampoo that won’t strip hair of its moisture. Formulated for kids and babies textured hair to gently cleanse, nourish scalp, soften & define hair patterns, improving manageability
  • GENTLE-FOR-BABY: This moisture-rich formula removes dirt, impurities, and residue from the scalp and hair. Shea, Rice Bran, & Grapeseed Oil provide moisture, Rosemary Extract & Glycerin nourish the scalp, plus Marshmallow Root provides slip & detangles
  • HOW TO USE: Apply shampoo into hand, work into damp hair and scalp, and wash out. For extra build-up removal or on heavy product days, apply on dry scalp, massage then rinse. Follow with PROUDLY Medium or Heavy Conditioner
  • PLANT-BASED INGREDIENTS: Our team of Black professionals, a dermatologist, pediatrician and chemist, study and select ingredients to nourish dry, sensitive skin. No mineral oil, petrolatum, lanolin, synthetic fragrances, parabens, PEGs, or phthalates
  • PROUDLY US: The first baby brand dedicated to the needs of Black & Brown babies and their extra-special skin. We are committed to honoring and celebrating children of color and their village of caretakers. With love, Gabrielle Union & Dwyane Wade



Product Description

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Danny
2025-09-03 14:46:09
Good shampoo for curly hair. Keeps babies hair curly and soft
Vita
2025-08-19 11:27:24
Best for kids. Doesn't have too much scent.
Michael
2025-06-21 13:54:31
Makes our 3b/c baby’s hair so soft and smells absolutely amazing. Very light and airy which helps his thinner hair!
C.D.
2025-05-15 12:34:51
When my hair is particularly dry this shampoo this makes my hair super moisturized and shiny. Also smells wonderful.
Son
2025-05-07 11:28:08
This is just what I needed for my baby! It keeps it looking moisturized and clean. I had just noticed it said for black and brown babies, my baby is not but still works great.
jessica burton
2025-04-21 14:39:00
Great for the cheerin
Erynn
2025-01-20 12:38:52
I use this on my daughter’s hair and ever since I did her curls have been more defined. Her hair smells great and her hair is so so soft.
Kari
2025-01-04 11:27:22
Worked very well for my baby's hair, it dosnt have too strong of a scent, and I like the ingredients.
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